Be Prepared. It’s not just a motto, it’s the truth – especially when it comes to dealing with print, radio, or television news media.
You want to be able to tell your story, your way. You want to control the message. Problem is, what you want isn’t the same thing that they want.
You need to understand what they are looking for. You need to understand the nature of the relationship. You need to learn how to give them what they want, while also getting what you want.
It’s not as simple as it sounds.
That’s OK – At Lumaro, we’re experts in media, and media training. We can help you prepare, help you look and be polished, and help you deliver your message, your story, your way.
Talk to us about media training today.
Because, by the time you need it, it might be too late.